Frillhills was first established in 2018 as a reseller of fashion accessories. The brand quickly gained a reputation for providing high-quality and trendy accessories that were affordable for women of all ages. However, the outbreak of Covid-19 in 2020 hit Frillhills hard, and the business was forced to pause its operations.
Despite the challenges, team Frillhills did not give up. We took the time to reevaluate our business model and identify new opportunities. After careful research and planning, Frillhills relaunched in 2022 as a women's apparel brand.
The brand's new focus on women's clothing is a natural extension of our expertise in fashion, and we were able to leverage our existing network of suppliers and designers to create a range of stylish and comfortable clothing that is perfect for women of all sizes and shapes.
Our journey started with a simple idea - to create stylish and affordable clothing that women could wear every day. We believed that fashion should not be limited to certain body types or sizes, and that everyone should have access to beautiful clothes that make them feel confident and empowered. With this in mind, we set out to design collections that were inclusive, comfortable, and versatile.
Thank you for being a part of our story. We look forward to continuing to inspire you with our collections and making a difference in the world, one garment at a time.